Perlo Construction
Web design & Development
Hosting & Maintenance
The Challenge
Perlo Construction started working with Hopewell to host and support their existing website. The website was created from scratch and lacked the flexibility and intuitiveness for the marketing team to make updates themselves. Creating landing pages for new marketing campaigns required our expertise and time—and of course—a hefty price tag.
Marketing was frustrated they were stuck within specific page layouts and felt adding info to pages was more like adding info into an exel doc. They wanted (and needed) more flexibility and creativity to created new pages. And constantly having to get approval for us to create new landing pages, meant some marketing efforts took much longer than desired.
Our Strategy
Our main goal was to create a modern, mobile-optimized website that helped Perlo’s marketing team create new pages in an intuitive, creative, and efficient manner.
The website is responsive and easy to use, while displaying important call to actions prominently. We highlighted projects on the home page and made it easy for users to find relevant information.
We even improved page speed and performance by moving the website to our premium WordPress hosting environment.
“At Perlo, we focus on what matters: putting our clients first and hiring the best people in the market.”
